Downtown Details

Downtown Details…

Exciting changes are taking place in the heart of Redding. New buildings are being constructed while old ones are being retrofitted, renovated and remodeled.  Plans for more convenient roadways and streets are in the making, and (as most know) the parking garage in Downtown Redding will be coming down.  Despite the upcoming transitions and transformations, businesses plan to keep their doors open through it all.  Once all the dust settles, and the projects are finished, downtown will be home to shiny new superstructures used for housing, restaurants, retail, office space and a compact parking garage. The transformation will leave Downtown Redding as an attractive hub for locals and those passing through.

You can head to the City of Redding’s new website for in depth information— The website provides links for the Downtown Parking Strategy; California Street Parking Structure information; parking maps (interactive link and a pdf); Downtown project updates and alternative modes of transportation options. Check it out and visit downtown during the construction. 

In the know with Joe

(Photo courtesy of Katrina Keyes)

Joe Shipman, Viva Downtown, Event Coordinator

October 19

The 2nd Annual Pink Pub Crawl

Nor-Cal Think Pink and Viva Downtown are joining forces by hosting a pink-filled night on the town! Make your way to multiple Downtown drinking establishments dressed in your pinkest attire! $15 per person, ticket includes discounted drinks at all participating locations and event swag, prizes awarded for best attire! Tickets available at

Downtown business spotlight

The Brasserie

Located in the Downtown Redding Promenade, The Brasserie is a locally owned crêperie that serves made-to- order sweet, savory, delicious French crêpes, tasty soups, fresh salads, kombucha and craft beer, cider and wine. The atmosphere is warm and inviting, and owner Richard Morris is friendly and a wonderful conversationalist. The Brasserie offers entertainment, and this month is Spoken Word on October 5 and 19 from 7-9 pm. Join friends of The Brasserie as they share stories, talents, words and music, hosted by Jean Bean Media. 

Downtown business spotlight

Janine’s Jewelry

Janine’s Jewelry is a group of women bonded together by family and commitment to creating quality works of art for customers to enjoy. Owner Janine Hall is a master goldsmith and has more than 40 years of experience in fabricating fine jewelry. Her pieces tend to be classic with clean lines and mostly in yellow gold. Cris Hillman has always been creative and loves to channel that energy into everything that she makes. Her passion is anything organic and she makes rustic, organic-looking silver jewelry. Their one-of-a-kind jewelry is handmade with love and attention to detail. 

1414 Yuba Street • Redding  • (530) 241-227 •

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